What a blog should or shouldn’t have to be well written:
needs a title that informs the reader what your topic is that your writing about it should also be an interesting title to hook your readers.
Use first person like I instead of them or they your blog is about you and you sharing your ideas and opinions.
Chose Interesting topics for your audience that they will find interesting.
Only write about stuff your into otherwise it won’t be as well written because you won’t be interested in what your writing.
Don’t lie or be to negative with your topics try to bring things up but still be cheerful and don’t lie.
You need to write your blogs with a friendly style so it isn’t to formal and boring.
